If you follow the search engine algorithm updates then you may be fully aware of the impact that the recent Google Penguin 2.1 update had worldwide on searches for both local and national keyword phrases (queries). There are many new elements to SEO now including:
- link disavow tool usage
- anchor text ratio modification
- trust elements like privacy policies, disclaimers, etc.
- page loading times and mobile capabilities
One way to help clients recover from any recent Google updates is to give their algorithms verifiable proof that you are offering Google’s users (and the same with Yahoo, Bing and other search engines) quality information and relevance. You must show the algorithm that your desired web property (website, social media account, YouTube channel, etc.) is authoritative. A great way to do this is to increase the amount of properly-formatted Tier 1 links.
Tier 1 links are those web pages which have authority and you are comfortable having point directly to your desired web property. Which Tier 1 link types, however, has been the subject of much discussion after the Google Penguin 2.1 update.
Greg from SearchSimplicity.com was kind enough to let me publish a guest post on his blog this morning. It discusses the roughly 30 types of Tier 1 links which have the potential to be “friendly” to the search engines after the recent updates. A good percentage of these link types also have the ability to drive direct traffic, eliminating sole dependence of your web traffic coming from the search engines.
Here is the article:
If you need help with these types of links then you are welcome to contact me or discover more about buying relevant links here.
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